Privacy policy

PRIVACY POLICY

Last updated: July 2026

WHO WE ARE

SIA HS Ventures, operating under the brand 7Dream at 7dreamclothing.com, is the data controller responsible for your personal data. Registration number: 40203760867, Republic of Latvia. We can be reached at contact@7dreamclothing.com.

We are committed to protecting your personal data and complying with the General Data Protection Regulation (GDPR) and all applicable data protection laws.

PERSONAL DATA WE COLLECT

We collect the following categories of personal data:

Contact information: Name, email address, phone number, and shipping address.

Account and technical data: Login credentials if you create an account, IP address, browser type, device identifiers, geographic location, pages visited, session duration, and referring URLs.

Purchase information: Products ordered, order history, delivery address, payment method, and payment status.

Communication data: Messages sent to us via email, our contact form, or social media.

Marketing preferences: Your consent and preferences for receiving our marketing communications.

Cookies and tracking data: Please see our cookie policy section below.

HOW WE COLLECT YOUR PERSONAL DATA

We collect personal data directly from you when you place an order, create an account, contact us, subscribe to our email list, or interact with our website. We also collect data automatically through cookies and similar technologies when you browse our website. We may receive data from third party sources such as social media platforms and analytics providers.

HOW WE USE YOUR PERSONAL DATA

We use your personal data for the following purposes:

To process and fulfill your orders, including payment processing, shipping, and sending order confirmations and tracking information. The legal basis is performance of a contract under Article 6(1)(b) GDPR.

To communicate with you about your orders, answer your questions, and provide customer support. The legal basis is performance of a contract and our legitimate interests under Article 6(1)(b) and 6(1)(f) GDPR.

To send you marketing emails and promotional communications if you have given us your consent. The legal basis is consent under Article 6(1)(a) GDPR. You can withdraw your consent at any time by unsubscribing from our emails.

To improve our website, products, and services through analytics and performance monitoring. The legal basis is our legitimate interests under Article 6(1)(f) GDPR.

To prevent fraud, protect the security of our website, and comply with our legal obligations. The legal basis is legitimate interests and legal obligation under Article 6(1)(f) and 6(1)(c) GDPR.

To comply with applicable laws, respond to legal requests, and protect our rights. The legal basis is legal obligation and legitimate interests under Article 6(1)(c) and 6(1)(f) GDPR.

HOW WE SHARE YOUR PERSONAL DATA

We do not sell your personal data. We share it only with the following trusted third parties who assist us in operating our business:

Service providers: Shopify Inc. (ecommerce platform and payment processing), Klaviyo Inc. (email marketing), shipping carriers, and analytics providers. All third party service providers are bound by data processing agreements and are prohibited from using your data for any purpose other than providing services to us.

Payment processors: Your payment information is processed securely by our payment processors and is not stored on our servers.

Legal and regulatory authorities: We may disclose your personal data when required to do so by law, regulation, legal process, or government request, or when we believe disclosure is necessary to protect our rights, prevent fraud, or protect the safety of our users.

Business transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal data may be transferred as part of that transaction.

INTERNATIONAL DATA TRANSFERS

Some of our service providers are located outside the European Economic Area, including in the United States. When we transfer your data outside the EEA, we ensure it is protected by implementing Standard Contractual Clauses approved by the European Commission or by working with providers certified under appropriate data transfer frameworks. By using our website and purchasing from us, you acknowledge that your personal data may be transferred to and processed in countries outside your country of residence.

HOW LONG WE RETAIN YOUR PERSONAL DATA

We retain your personal data only for as long as necessary for the purposes for which it was collected or as required by law. Specifically: order and transaction data is retained for 7 years as required by Latvian tax and accounting law. Marketing consent data is retained until you opt out or withdraw consent. Customer service communications are retained for up to 2 years from the date of last contact. Technical and analytics data is retained as defined by each service provider's data retention policy.

DATA SECURITY

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include SSL encryption, access controls, secure servers, and regular security assessments. However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security. If a data breach occurs that is likely to result in a high risk to your rights and freedoms, we will notify you and the relevant supervisory authority in accordance with applicable law.

YOUR RIGHTS UNDER GDPR

If you are located in the European Economic Area, Switzerland, or the United Kingdom, you have the following rights regarding your personal data:

Right of access: You have the right to request a copy of the personal data we hold about you.

Right to rectification: You have the right to request that we correct any inaccurate or incomplete personal data we hold about you.

Right to erasure: You have the right to request that we delete your personal data in certain circumstances, for example when it is no longer necessary for the purpose it was collected.

Right to restrict processing: You have the right to request that we restrict the processing of your personal data in certain circumstances.

Right to data portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format and to transmit it to another controller.

Right to object: You have the right to object to our processing of your personal data based on legitimate interests, including for direct marketing purposes.

Right to withdraw consent: Where we rely on your consent to process your personal data, you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.

To exercise any of these rights, please contact us at contact@7dreamclothing.com. We will respond to your request within 30 days. In some cases we may need to verify your identity before processing your request.

You also have the right to lodge a complaint with your local data protection supervisory authority. In Latvia, this is the Data State Inspectorate (Datu valsts inspekcija) at www.dvi.gov.lv. If you are located in another EU member state, you may also contact your local supervisory authority.

COOKIES AND TRACKING TECHNOLOGIES

We use cookies and similar tracking technologies to collect information about your browsing behavior and to improve your experience on our website. Cookies are small text files stored on your device when you visit our website.

We use the following types of cookies: Essential cookies that are necessary for the website to function and cannot be switched off. Analytics cookies that help us understand how visitors interact with our website by collecting and reporting information anonymously. Marketing cookies that are used to track visitors across websites to display relevant advertisements.

Non-essential cookies are only activated after you give your consent via our cookie consent banner when you first visit our website. You can manage your cookie preferences at any time by accessing the cookie settings in your browser.

MARKETING COMMUNICATIONS

We will only send you marketing emails if you have explicitly consented to receive them by subscribing to our email list. Every marketing email we send will include an unsubscribe link. You can unsubscribe at any time by clicking that link or by contacting us at contact@7dreamclothing.com. Please note that even if you unsubscribe from marketing emails, we may still send you transactional emails related to your orders.

CHILDREN'S PRIVACY

Our website is not directed to children under the age of 16. We do not knowingly collect personal data from children under 16 without verifiable parental consent. If we become aware that we have collected personal data from a child under 16 without appropriate consent, we will take steps to delete that information. If you believe we may have collected personal data from a child under 16, please contact us at contact@7dreamclothing.com.

THIRD PARTY WEBSITES

Our website may contain links to third-party websites. This Privacy Policy applies only to our website. We are not responsible for the privacy practices of third-party websites and encourage you to read their privacy policies.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes in our practices, technologies, legal requirements, or other factors. We will post the updated policy on this page with an updated last modified date. If we make material changes to how we collect, use, or share your personal data, we will provide more prominent notice. Your continued use of our website after any changes constitutes your acceptance of the updated Privacy Policy.

CONTACT US

For any questions, concerns, or requests relating to this Privacy Policy or our data protection practices, please contact us at contact@7dreamclothing.com.